CEO of WhatIF Foods, Christoph Langwallner, outlines the need to rethink the effects of human activity on the environment, calling for increased investment, youth involvement, and true cost of food accounting to reach food systems regeneration. Influenced by the triple bottom line approach, it is suggested that the agrifood’s high productivity goal comes at too high a planetary and human health cost to maintain long-term viability. Encouraging everyone to build a movement and aggregate demand to push the industry to become more regenerative, Langwallner proposes consumers to have fun exploring new crops and ingredients, diversifying diets to become more accessible, affordable, and convenient, along with transforming the food and agriculture industry.

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